The Marketing team have been putting together a marketing plan. We've been thinking about who we want to come to the exhibition and what we can do to attract them. We wanted the marketing to be eye catching, to make people curious about the exhibition and to reflect who we are as a group. To do this we asked everyone to think of words to describe us and the exhibition and used these to create a word cloud.
We've come up with a collection of ideas to market the exhibition and have been playing around with ideas for folded leaflets, badges, wrist bands and beer mats and thinking about a design concept. To start with we liked the idea of using the chinese silk objects and re-interpreting there design into something contemporary. However we are now wondering whether to use the original objects and, instead focus in on a detail and use this image as a "teaser".